Orange really is the new black.

Black Series is an established brand in retail stores that focuses on fun gaming, gifts and gadgets. Tasked with redesigning the brand, Black Series needed to feel fresh, fun, unique and exciting. Ultimately it needed to stand out! The new Black Series packaging can be found on the shelves in Fall 2021 at Target, Belk, Kohl’s, Bed Bath and Beyond and Macy’s.